To maintain that value, ESPN has moved from commentary on sports (high niche value, low overall value) to showcasing live sports. ESPN as a network is now achieving most of its value because its the number one platform for televised sports. Outside of the Olympics, ESPN has most of the valuable contracts you expect, including NFL.Internet access is certainly a key factor and will be the major driver for growth moving forward. Knowing, even guessing, what customers want can be a very timeconsuming and expensive exercise. Most don't know what they want themselves, so secondguessing individual markets is the real challenge.

2, what kind of pass concepts are you going to use, and No. 3, how are they going to match up to your formations, your personnel groupings and how we could potentially take advantage of that. It's a very big part of it."Bess caught 61 passes with the Dolphins last year, second only to Brain Hartline, who led the club with career highs of 74 receptions